Sold Out

Curl Priming Basecoat

Rated 4.7 out of 5
33 Reviews

Sold Out

Curl Priming Basecoat

Rated 4.7 out of 5
33 Reviews

Use this primer as a basecoat for defined, humidity-proof curls that refuse to lose shape, smoothness or shine. Packed with sweet almond oil, this innovative formula normalizes hair condition, creates uniform texture and seals in moisture. And thanks to sea kelp, curly hair gets a boost of nutrients that nourishes the scalp to help strengthen hair and prevent breakage. No wonder it’s Sold Out.

Full Size - $16.20
Size: 5 oz/ 141 mL

What it is

A nutrient-rich, curl-enhancing hair primer that reduces frizz and adds shine while protecting from heat and color fading.

Key Benefits

  • Safe For Chemically Treated Hair

    Safe For Chemically Treated Hair

  • Hold

    Hold

  • Texture

    Texture

Who it's best for

  • Curly
  • Wavy
  • Coiled
  • Tightly Coiled

How to use

To define, refresh, and prime hair for styling:

  • Apply root to end on damp hair.
  • Use it alone and let air dry.
  • Alternatively, blow-dry with a diffuser.

For a style refresh:

  • Spray on dry curls or coils and scrunch.

Safe for

  • Enhance and define your curls with this nourishing primer. It contains sea kelp to nourish hair, as well as sweet almond oil add shine. It also has a fragrance that features sophisticated notes of black pepper, blackberries, dewy violet, geranium and leather accord.
  • This product is formulated without mineral oil and petroleum. It’s also color-safe, vegan, cruelty-free, gluten-free, and provides some sun protection.

Key Ingredients

  • Sea Kelp

    Sea Kelp

    Nourishes hair with vitamins and minerals.
  • Sweet Almond Oil

    Sweet Almond Oil

    Works over time to strengthen hair, supports elasticity, and adds shine.

Products that give you the look you want with minimal effort:

  • Vegan
  • Cruelty free
  • Gluten free
  • No parabens or sulfates
  • UV and heat protection
  • Conditioning and color safe
  • Formulated without mineral oil

Full list of ingredients

  • Water, Propanediol, Polyurethane-48, Panthenol, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Macrocystis Pyrifera (Sea Kelp) Extract, Vegetable Oil, Disodium EDTA, Ethylhexylglycerin, Ethylhexyl Methoxycinnamate, Silicone Quaternium-16, Undeceth-11, Undeceth-5, Butyloctanol, Phenoxyethanol, Fragrance, Alpha-Isomethyl Ionone.

Reviews

average rating 4.7 out of 5
Based on 33 reviews
  • 5 Stars
    28 Reviews
  • 4 Stars
    3 Reviews
  • 3 Stars
    1 Review
  • 2 Stars
    0 Reviews
  • 1 Star
    1 Review
94% of reviewers would recommend this product to a friend
Results
Rated 5 out of 5
Customer photos and videos
33 Reviews
Reviewed by Jacqueline H.
Verified Buyer
I recommend this product
Age Range
35 - 44
Hair Description
  • Curly
Rated 5 out of 5
Review posted

Lovely

I live this product!!!! The smell is lovely!!

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Results
Rated 5 out of 5
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Reviewed by Sydney M.
Verified Buyer
I recommend this product
Age Range
25 - 34
Hair Description
  • Wavy
  • Chemically-Treated
  • Curly
  • Damaged
Rated 4 out of 5
Review posted

Once again with this crappy spray nozzle.

Once again with this crappy spray nozzle.The product itself is excellent, when you actually get it on your head and it’s not dripping all over your arm. I like the way this makes my hair feel, it lifts my hair up a little bit and brings out the wavy curls that I want to possessed before I destroyed my hair chemically. This product actually smells nice as well. I really wish they would change the canisters on some of these items because they really make for a lesser quality experience.

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Results
Rated 5 out of 5
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Reviewed by Kelly F.
Verified Buyer
I recommend this product
Age Range
35 - 44
Hair Description
  • Wavy
  • Thin
  • Color-Treated
Rated 5 out of 5
Review posted

I can tell a difference right away

As soon as I put this in my hair, my waves look more uniform and defined. It helps reduce frizz and keep my waves looking fresh.

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Results
Rated 5 out of 5
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Reviewed by Jess
Verified Buyer
I recommend this product
Age Range
35 - 44
Hair Description
  • Curly
Rated 5 out of 5
Review posted

I love this stuff

This had made my curls perfect. Love it.

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Results
Rated 5 out of 5
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Reviewed by Muriel S.
Verified Buyer
I recommend this product
Age Range
55 - 64
Hair Description
  • Curly
Rated 5 out of 5
Review posted

Mima

Eliminates frizz and helps improve the final look of all the styles products

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Results
Rated 5 out of 5
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