Rich Kid

Coconut Oil Air Dry Styler

Rated 4.8 out of 5
Based on 56 reviews

Rich Kid

Coconut Oil Air Dry Styler

Rated 4.8 out of 5
Based on 56 reviews

This coconut oil-infused gel is the foundation in creating the hydrated, lived in, undone hair of right now. Inspired by the international jet set kids, Rich Kid's moisturizing properties give you the hair you've always wanted.

 

We gave Rich Kid a new look! Packaging may vary.

Full Size - $17.40
Size: 5 oz/ 148 mL

What it is

A lightweight coconut oil infused styler for tousled air-dried texture and smooth shine.

Key Benefits

  • Safe For Chemically Treated Hair

    Safe For Chemically Treated Hair

  • Hold

    Hold

  • Texture

    Texture

  • UV Protection

    UV Protection

Who it's best for

  • Straight
  • Curly
  • Wavy
  • Coiled
  • Tightly Coiled
  • Fine

How to use

For fine hair – start with a small amount and build up as needed

Straight or lightly wavy hair:

Air Dry:

  • Rub product between palms and over fingers.
  • When hair is almost dry, finger comb in from mid-lengths to ends.
  • Let hair air dry for easy, tousled texture.
  • For frizz-free waves, twist the hair in small sections and let the hair air dry. As hair dries, the twists will unravel and leave hair with a wavy texture.

Blow Dry:

  • Rub product between palms.
  • When hair is almost dry, run product from mid-lengths to ends.
  • Blow dry in for style memory, shine and frizz-control.

Curly hair:

Air Dry or Diffuse:

  • Start with Sold Out Curl Priming Basecoast for extra definition and volume.
  • Towel dry hair with a t-shirt or cotton towel. Be careful not to rub and cause frizz.
  • Mix Rich Kid Coconut Oil Air Dry Styler. For added moisture mix with Mistress Hydrating Hair Balm.
  • When hair is about 75% dry, work the mixture through hair, twisting and scrunching to encourage your natural texture.

Extra Tips:

  • For short hair or all-over hold – apply to damp hair and work from roots to ends. Will give a soft hold with shine.
  • For a piecey beach wave look or creating texture in a blowout – apply to your fingertips and brush lightly through the hair.
  • Apply just to ends for a detailed, piecey finish.

Safe for

  • This gel styler can be used on towel-dried hair or right before blow-drying for a controlled, tousled look. It’s ideal for normal-to-fine hair, loose curls, and waves. As an added bonus, it also has a fragrance with a refreshingly bright arrangement of bergamot, lemon zest, mimosa, heliotrope, and black amber.
  • This product is formulated without mineral oil and petroleum. It’s also vegan,cruelty-free, gluten-free, free from sulfates, parabens, petrolatum and mineral oil. UV-protection.

Key Ingredients

  • Coconut Oil

    Coconut Oil

    Restores and repairs hair from inside out by reducing protein loss and keeping hair moisturized. Hair is softer, stronger and shinier immediately and overtime.
  • Vitamin A

    Vitamin A

    Strengthens and nourishes.

Products that give you the look you want with minimal effort:

  • Vegan
  • Cruelty free
  • Gluten free
  • No parabens or sulfates
  • UV and heat protection
  • Conditioning and color safe
  • Formulated without mineral oil

Full list of ingredients

  • Aqua/Water/Eau, Butylene Glycol, Acrylates/Beheneth-25 Methacrylate Copolymer, Cocos Nucifera (Coconut) Oil, Dimethicone PEG-8 Meadowfoamate, Mica, Aloe Barbadensis (Aloe Vera) Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Rosa Canina (Rose Hip) Fruit Extract, Cymbopogon Schoenanthus (Lemongrass) Extract, Achillea Millefolium (Yarrow) Extract, Symphytum Officinale (Comfrey) Extract, Geranium Maculatum (Cranesbill) Extract, Hamamelis Virginiana (Witch Hazel) Bark/Leaf/Twig Extract, Melissa Officinalis (Balm Mint) Leaf Extract, Salvia Officinalis (Sage) Leaf Extract, Quercus Alba (Oak) Bark Extract, PEG-40 Hydrogenated Castor Oil, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, C12-16 Pareth-9, Butyloctanol, Silicone Quaternium-16, Undeceth-11, Undeceth-5, Trideceth-12, Polyquaternium-59, Xanthan Gum, Glycerin, Ethylhexylglycerin, Aminomethyl Propanol, Carbomer, Phenoxyethanol, Parfum/Fragrance, Benzyl Salicylate, Coumarin, Geraniol, Limonene, Linalool, CI 77891 (Titanium Dioxide)

Reviews

average rating 4.8 out of 5
Based on 56 reviews
  • 5 Stars
    49 Reviews
  • 4 Stars
    5 Reviews
  • 3 Stars
    1 Review
  • 2 Stars
    0 Reviews
  • 1 Star
    1 Review
96% of reviewers would recommend this product to a friend
Results
Rated 4 out of 5
Customer photos and videos
56 Reviews
Reviewed by Janet D.
Verified Buyer
I don't recommend this product
Age Range
45 - 54
Hair Description
  • Curly
  • Thin
  • Color-Treated
Product Standouts
  • Smells Great
Rated 1 out of 5
Review posted

Not what I was expecting

Product not really meeting my expectations based on what it’s supposed to do.

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Rated 1 out of 5
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IGKHair Pro

Thank you for your feedback, Janet!

Reviewed by Lea V.
Verified Buyer
Age Range
65+
Hair Description
  • Straight
  • Color-Treated
  • Chemically-Treated
Product Standouts
  • Smells Great
Rated 3 out of 5
Review posted

Curls not as great as I had hoped.

It's OK, but not getting the beachie curls I had hoped for. Hair feels product heavy even if I use a small amount. Curls fall out over the course of the day.

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Rated 3 out of 5
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IGKHair Pro

Thank you for sharing your feedback, Lea!

Reviewed by Elena W.
Verified Buyer
I recommend this product
Age Range
45 - 54
Hair Description
  • Thin
Product Standouts
  • Smooths
  • Gives Healthy Appearance
  • Adds Shine
  • Reduces Frizz
Rated 5 out of 5
Review posted

The only gel that works for me

I must add some keratine fibers to my hair, which has thinned a lot due to health issues, and literally no product I tried worked well with fibers. Rich Kid is the only one that does. Magnificent hold and texture, light and not drying, I am already upset with you for discontinuing the fabulous Amaro blond highlights. Hope that you do not discontinue this one too.

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Rated 5 out of 5
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IGKHair Pro

Thank you for sharing your feedback, Elena!

Reviewed by Elizabeth G.
Verified Buyer
I recommend this product
Age Range
45 - 54
Hair Description
  • Curly
  • Thick
  • Color-Treated
Product Standouts
  • Reduces Frizz
  • Gives Healthy Appearance
  • Great Ingredients
  • Smells Great
  • Softens Hair
Rated 5 out of 5
Review posted

Love love love this!

Rich Kid smells great and leaves my hair soft and manageable.

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Rated 5 out of 5
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IGKHair Pro

Thank you for sharing your feedback, Elizabeth! 💙

Reviewed by Kerry Anne O.
Verified Buyer
I recommend this product
Age Range
35 - 44
Hair Description
  • Straight
Product Standouts
  • Smooths
  • Smells Great
  • Reduces Frizz
Rated 5 out of 5
Review posted

Love this!

Amazing product! Helps tame flyaways without being sticky or crunchy. And it smells great!

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Results
Rated 5 out of 5
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IGKHair Pro

Thanks so much for taking the time to leave a review, Kerry Anne!