Blonde Pop

Purple Toning Shampoo

Rated 4.6 out of 5
Based on 197 reviews

Blonde Pop

Purple Toning Shampoo

Rated 4.6 out of 5
Based on 197 reviews

A purple toning, blonde-enhancing conditioner that instantly neutralizes brass. Moisture-rich formula boosts vibrancy, softness and shine.

Full Size - $18.60
Size: 236 ML / 8.0 FL. OZ.

What it is

Instantly neutralize brass, soften strands, moisturize, and add shine with this blonde-enhancing shampoo. Treat blonde and highlighted hair to the ultimate balance between color-toning pigments and essential moisture for 7x reduced brassiness* and a brighter, more vibrant look. Boosted with violet pigment, purple rice, and moisture-rich squalane to restore essential moisture, brilliance, and shine.

Key Benefits

  • Color Care Color Safe

    Color Care Color Safe

  • Hydrate

    Hydrate

  • Safe For Chemically Treated Hair

    Safe For Chemically Treated Hair

  • Shine

    Shine

How to use

Apply to wet hair, lather, rinse.

Safe for

  • Straight
  • Wavy
  • Curly
  • Coiled

Key Ingredients

  • Violet Pigment

    Violet Pigment

    Violet pigment and botanical extracts that brighten, reversing brassiness and dull tones
  • Squalane

    Squalane

    Super emollient, rehydrates hair, replenishes moisture balance
  • Purple Rice

    Purple Rice

    Conditions the hair and enhances shine

Products that give you the look you want with minimal effort:

  • Vegan
  • Cruelty free
  • Gluten free
  • No parabens or sulfates
  • UV and heat protection
  • Conditioning and color safe
  • Formulated without mineral oil

Provides 7x reduced brassiness * when used as a system with LA Blonde Toning Spray and Blonde Pop Conditioner

Full list of ingredients

  • Water (Aqua/Eau), Sodium Cocoyl Isethionate, Sodium C14-16 Olefin Sulfonate, Acrylates Copolymer, Coconut Acid, Glycol Stearate, Cocamide MIPA, Sodium Hyaluronate, Butyrospermum Parkii (Shea) Butter, Cocos Nucifera (Coconut) Oil, Helianthus Annuus (Sunflower) Seed Oil, Persea Gratissima (Avocado) Oil, Sesamum Indicum (Sesame) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Squalane, Glycine Soja (Soybean) Oil, Tocopherol, Chamomilla Recutita (Matricaria) Flower Extract, Zingiber Officinale (Ginger) Root Extract, Taraxacum Officinale (Dandelion) Extract, Oryza Sativa (Rice) Extract, Dicaprylyl Ether, Decyl Glucoside, Citric Acid, Polyquaternium-73, Glyceryl Oleate, Potassium Sorbate, Aminomethyl Propanol, Sodium Isethionate, Polyquaternium-4, Glycerin, Caprylyl Glycol, Sodium Hydroxide, Polyquaternium-7, Sodium PCA, Urea, Isopropanolamine, Benzoic Acid, Sodium Benzoate, Trehalose, Dextrin, Leuconostoc/Radish Root Ferment Filtrate, Polyquaternium-51, Ascorbyl Palmitate, Glyceryl Stearate, Lecithin, Ethylhexylglycerin, Phenoxyethanol, Fragrance (Parfum), Ext. Violet 2 (CI 60730)

Videos


Reviews

average rating 4.6 out of 5
Based on 197 reviews
  • 5 Stars
    140 Reviews
  • 4 Stars
    40 Reviews
  • 3 Stars
    13 Reviews
  • 2 Stars
    4 Reviews
  • 1 Star
    0 Reviews
91% of reviewers would recommend this product to a friend
Customer photos and videos
197 Reviews
Reviewed by Ashley
Verified Reviewer
I recommend this product
Age Range
35 - 44
Hair Description
  • Curly
  • Wavy
  • Thick
  • Damaged
  • Color-Treated
Product Standouts
  • Lathers Well
  • Curl Friendly
  • Detangles
  • Gives Healthy Appearance
  • Gentle
Rated 4 out of 5
Review posted

Love this but in moderation

I received this #freeproduct from #trywithtopbox IGK Blonde Pop shampoo is a beautiful dark purple shampoo that lathers really well. Most of us using a product like this aren’t natural blondes

I wouldn't use it every time I shower, I would not recommend using every day as it is strong and will leave purple tones in your hair. However I leave it on for 20 minutes, before using purple conditioner, and it helps to hydrate and detangle. It does feel dry right after the was but pairing conditioner fixes it.

Makes my hair very soft and shiny. and would use it once a week depending on how long it's been since I colored my hair.

I love running my fingers through my hair after using this shampoo, because my hair feels silky smooth and soft. It gives my hair a nice glistening sheen to it and has a great scent.

This is also vegan and cruelty free for the win.

#AsherzReviews1120 #beauty #honestreview #realreviews #review #gotitfree

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Rated 4 out of 5
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Reviewed by Jazmin
Verified Reviewer
I recommend this product
Age Range
25 - 34
Hair Description
  • Straight
  • Thin
  • Chemically-Treated
Product Standouts
  • Great Ingredients
  • Smells Great
  • Gentle
  • Gives Healthy Appearance
  • Hydrating
Rated 5 out of 5
Review posted

Love it!!

I received this product in exchange of my honest review #freeproduct #trywithtopbox

I have been using different purple toning shampoos and this one works amazing! It helps to decrease the brassiness that can come along with my color-treated hair. Highly recommended!!

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Rated 5 out of 5
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Reviewed by Anne
I recommend this product
Age Range
45 - 54
Hair Description
  • Wavy
Product Standouts
  • Conditions Well
  • Detangles
  • Softens Hair
  • Moisturizes
  • Gives Healthy Appearance
Rated 5 out of 5
Review posted

Fantastic!

I received this product from IGK and Top Box Circle in exchange for an honest review. I have used Blonde Pop Purple Conditioner for several weeks and it has left my hair shiny and healthier. My hair is usually thin and kind of wispy looking. It feels clean and healthy. I am going to continue to use this conditioner and I would really recommend it to other people.

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Rated 5 out of 5
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Reviewed by Anne
Verified Reviewer
I recommend this product
Age Range
45 - 54
Hair Description
  • Wavy
Product Standouts
  • Conditions Well
  • Softens Hair
  • Gives Healthy Appearance
  • Hydrating
  • Moisturizes
Rated 5 out of 5
Review posted

Amazing Shampoo!

I was happy to receive this full sized #freeproduct from Top Box Circle and IGK in exchange for my honest review. I am a natural blonde with dry thin hair. I used the purple shampoo for several weeks and found it to be wonderful. It made my hair shiny and soft and gave it the boost that it needed. I love how clean it made my hair feel. I didn't have any problem with it drying my hair out, unlike other shampoos that I have used. My hair looks and feels healthier than it has in a long time. I highly recommend.

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Rated 5 out of 5
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Reviewed by Michelle C.
Verified Reviewer
I recommend this product
Age Range
45 - 54
Hair Description
  • Thin
  • Straight
Product Standouts
  • Lathers Well
  • Smells Great
Rated 5 out of 5
Review posted

Brassiness Gone!

I received this awesome product from #IGKHairCare and #TopBoxCircle for my honest review. I loved this shampoo. It lathered ok and it smelled good. I will definitely let my friends know about this. Thank you again #TopBoxCircle #freesamples

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Rated 5 out of 5
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